Cleveland Browns Continue with Phase II of Renovations at FirstEnergy Stadium

Last Wednesday, the Cleveland Browns released more details about the second phase of the FirstEnergy Stadium Modernization Project. It is the final phase of a $125 million makeover, expected to improve the fan experience and also help the team win as many games as possible.

”The stadium is nothing without our fans.” – Alec Scheiner, President of the Cleveland Browns.

Last Wednesday, the Cleveland Browns released more details about the second phase of the FirstEnergy Stadium Modernization Project. It is the final phase of a $125 million makeover, expected to improve the fan experience and also help the team win as many games as possible.

Jimmy Haslam, owner of the Browns, announced the project in the fall of 2013. Phase one was finished last year. It added massive video boards, LED and ribbon boards, a new audio system, sponsor decks and escalators, which helped eliminate congestion. And it also helped improve the team’s home field advantage: The Browns finished 2014 with a 4-4 record at home, their second best since 1999.

Work on the second phase of renovations started after the 2014 season. It will bring upgraded lighting and signage in the concourses; high-definition graphics of current players, Browns legends  and the Dawg Pound; revitalized premium areas; new celebrity chef stands; and even a field-level hospitality location opposite the team’s locker room. The Browns expect to finish everything in time for the 2015 campaign. Turner Construction is the general contractor, with Gensler as architect.

Phase two is expected to cost about $50 million. The entire project is funded with the help of a $62 million loan from the NFL, money from the city of Cleveland and a bank loan to cover the remainder. The city owns the stadium. It will provide $2 million in funding each year for the next 15 years. The $30 million represents a present-day value of $22 million.

Photo credit: The Cleveland Browns