German Company Bringing Manufacturing Hub to Atlanta

Sonnen's facility is slated to become operational in the second quarter of 2017.

By Evelina Croitoru

Sonnen's Innovation Hub will come online in the second quarter of 2017.
Sonnen’s Innovation Hub is slated to come online in the second quarter of 2017.

Atlanta—German residential energy storage company sonnen has revealed plans for a new investment in a North American Innovation Center that will be located in Atlanta. The new center will combine the company’s U.S. manufacturing operations, product research and development in a single facility. The InnovationHub is expected to start production of sonnenBatterie products in the second quarter of 2017.

According to sonnen representatives, the new facility will enable the company to capitalize on its expertise in new product innovation that will enable sonnen to ramp up production capacity and make energy storage more affordable. The firm already commenced renovations to the existing facility, creating a custom-designed modern hub. The business will bring new tech jobs to the Southeast and establish the company’s presence  to the East Coast, complementing the existing office in Los Angeles.

“The U.S. market represents significant opportunity for sonnen as we look to expand and encourage energy independence globally. We’re seeing a rapidly growing number of homeowners interested in achieving energy independence, and a large portion of those are seeking smart storage and software capabilities for better efficiency and management of their renewable energy output,” Blake Richetta, vice president of sales for sonnen North America, said in a prepared statement.

According to Green Tech Media, the company chose Atlanta for the new InnovationHub in order to have easy access to East Coast markets, as well as due to the connections between sonnen’s chief technology officer and the engineering community from Georgia Tech.

Image courtesy of sonnen