Louis Christopher Joins CBRE as Vice Chairman
- Feb 01, 2012
February 1, 2012
By Barbra Murray, Contributing Editor
One commercial real estate services firm’s loss is another one’s gain. CBRE Group Inc. has lured industry heavy-hitter Louis Christopher away from Cushman & Wakefield Inc., tapping the longtime real estate broker to play a key role in the firm’s tenant representation activities as a vice chairman.
Christopher comes to CBRE not only with nearly 25 years of experience in commercial real estate, but also with a clear-cut set of goals which are, as he explained to Commercial Property Executive, “to challenge myself, my clients and colleagues to always move the bar higher and never stop improving.”
Before joining CBRE, Christopher served as chairman of Cushman & Wakefield’s tenant advisory gGroup, where he was consistently noticed for stellar achievements. He earned the title of the firm’s top producer in the Greater Washington region for four consecutive years until his departure, and held the position as one of its top 10 brokers globally for three of the last four years.
While Christopher now calls CBRE’s Washington, D.C.-area office home base, his presence in the firm will be far-reaching. He will employ his well-honed skills to provide services for the firm’s current and potential real estate users locally, nationally and globally. “The services business is constantly changing,” Christopher noted. “It is trending toward more specialization but also toward more coordination across disciplines. Big is not by itself better, but in this day and age you do need scale to provide all of the resources corporate and law firm clients demand. I am so excited to be able to offer such a broad service offering with a global footprint.”
With Christopher having successfully delivered for clients through any number of real estate cycles — the good, the bad and the ugly — he is well positioned to identify and accommodate clients’ specific needs as the industry begins to recuperate from the ramifications of the Great Recession. “In this economy, nationally and locally, tenants and corporations want to limit capital expenditures and reduce expense,” he explained. “CFOs want to align their real estate portfolios with their business plan. All challenges can be addressed if a proactive strategy with standards, procedures and protocols is implemented.”
In a prepared statement, John Germano, CBRE executive managing director in the Baltimore/Washington market, said of Christopher, “Lou is the consummate professional with a proven track record of excellence and a strong commitment to providing his clients with the best real estate strategies and services.” CBRE sees him as a perfect fit for the firm, and the sentiment goes both ways.
“CBRE understands the service business — specifically where the occupier business stands today and where it is going,” Christopher said. “CBRE understands the multi-disciplined needs of clients and has invested in a robust global service platform. Management has done a great job of incorporating the best practices of Insignia ES Gordon, and Trammel Crow into the CBRE brand. CBRE’s culture is built around ethics and always putting the best team on the field for the client.”