Marcus & Millichap Launches NextGen Brokerage Tool
- Nov 25, 2016
by Evelina Croitoru
Calabasas, Calif.—Marcus & Millichap recently announced the launch of its next generation proprietary brokerage tool, MNet-Offering. The product is a web-based application designed to assist sales agents in creating electronic and print materials and offering memorandums and asset valuations that are critical to help clients in the investment decision-making process.
The company’s Chief Administrative Officer Gregory LaBerge was responsible for supervising the launch of the new product. “MNet-Offering provides tremendous analytical and presentation capabilities that support our agents’ interaction with and work product for our clients,” said LaBerge in prepared remarks. He added that the new tool enables the agents’ mobility, having a financial modeling component built to handle complex property valuation and analysis.
“Investment returns can be calculated based on the goals and objectives of each client and then matched to existing investment opportunities. Agents throughout the firm use MNet-Offering materials to invoke our time-tested, structured sales process to support decision-making, marketing and sales or refinancing for our clients,” continued LaBerge.
As described by Ken Sayward, Marcus & Millichap’s CIO, the main advantage of the new product is the cutting-edge and user-friendly interface. “We’ve become especially adept at synthesizing feedback that we receive from our agents and clients and creating and honing productivity tools to meet their needs.” concluded Sayward.
The launching of the app falls in line with Marcus & Millichap’s strategy to enhance the company’s brokerage tool, agent support and client services in order to maintain tradition of innovation and investment brokerage specialization.
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