Misuma Holdings Reinvigorates Austin Retail Center

Misuma Holdings is investing in renovations at the Highland Village shopping center in The Capitol City.
Crescent Signage - Monument

Crescent Signage – Monument

Austin, Texas—Highland Village, a 120,000-square-foot neighborhood shopping center located in Austin, will undergo significant capital improvements and a re-branding process, CBRE announced on behalf of Misuma Holdings.

The project is located at 6929 Airport Blvd., at the intersection of Airport Boulevard and Lamar Boulevard in the Crestview Station transit district. The retail center will be renamed Crescent and will receive façade and exterior improvements, parking lot upgrades, a new pylon sign, new monument and directional signage and new landscaping.

“With the surge of revitalization along North Lamar, spurred by the redevelopment of Highland Mall, we saw an opportunity to refresh one of the larger retail centers in the area. The Crescent will be a curated center with a thoughtful tenant mix that offers new and different experiences for Austinites,” said Dean Davidov, partner, Misuma Holdings.

Eric DeJernett and John Heffington with CBRE’s Austin office are the exclusive retail leasing advisors. CBRE also manages the property.

The anchor tenant will be California-based supermarket chain 99 Ranch Market, opening its fifth Texas location and the first one in Austin in early 2017. Kula Revolving Sushi Bar has also signed on for Crescent and expects to open in the fall of 2016.

“Allan and Dean Davidov have a real passion for reimagining outdated properties and breathing new life into projects that have good locations and good ‘bones.’ Their confidence in Austin began at The Linc next to ACC Highland where they are in the midst of a significant renovation and we are attracting best of class tenants like Easy Tiger, Austin Film Society, Pluckers Wing Bar, with more exciting announcements yet to come,” said DeJernett, senior vice president, CBRE.

Image courtesy of CBRE